Canny is one of the best-known feedback tools, and its pricing is a common question. The short version: there's a Free plan, a Pro plan that starts at $79/mo billed yearly, and a custom-priced Business plan. Pro is priced by tracked users, so the bill moves with how many customers give you feedback: $79/mo at 100 tracked users, $529/mo at 1,000, and $1,079/mo at 5,000, all billed yearly. Past 5,000 you're on Business. Here's how it works, based on Canny's pricing page.
We make Crumb, a competing product, so read this with that in mind. Sources: Canny's pricing page (including the price table behind its tracked-user slider) and features page, checked October 6, 2026. Prices change, so confirm on canny.io before you buy.
Canny's plans at a glance
| Free | Pro | Business | |
|---|---|---|---|
| Price | $0 | From $79/mo billed yearly, or $99/mo billed monthly | Custom ("Let's talk") |
| Tracked users | 25 | 100 to 5,000, in tiers | 5,000+ |
| Managers | 5 | 10 | Custom |
| Contributors | Unlimited | Unlimited | Unlimited |
| Feedback and boards | Unlimited | Unlimited | Unlimited |
| Autopilot AI capture and deduplication | Yes | Yes | Yes |
Managers are the Canny admins who manage feedback and roadmaps; contributors are teammates who add feedback, and they're free on every plan. Paying for a year up front saves up to 20%. Canny also offers custom plans for high-volume consumer products and discounts for qualified non-profits.
What Canny costs at 100, 1,000 and 5,000 tracked users
| Tracked users | Plan | Billed yearly | Billed monthly |
|---|---|---|---|
| 100 | Pro | $79/mo ($948 a year) | $99/mo |
| 1,000 | Pro | $529/mo ($6,348 a year) | $661/mo |
| 5,000 | Pro | $1,079/mo ($12,948 a year) | $1,349/mo |
| More than 5,000 | Business | Custom | Custom |
Going from 100 to 1,000 tracked users multiplies the Pro bill by almost seven, and going from 1,000 to 5,000 roughly doubles it. The tiers aren't evenly spaced: up to 1,000 tracked users, each extra 100 adds $50/mo (billed yearly); from there the steps widen to 250 users up to 2,500, then jump to 3,000, 4,000 and 5,000.
Estimate your Canny bill
Each tier covers everyone up to that number, so 150 tracked users bills at the 200 tier. The figures below are Canny's own, taken from the price table behind the slider on its pricing page.
| Tracked users, up to | Plan | Billed yearly | Billed monthly |
|---|---|---|---|
| 25 | Free | $0 | $0 |
| 100 | Pro | $79/mo | $99/mo |
| 200 | Pro | $129/mo | $161/mo |
| 300 | Pro | $179/mo | $224/mo |
| 400 | Pro | $229/mo | $286/mo |
| 500 | Pro | $279/mo | $349/mo |
| 600 | Pro | $329/mo | $411/mo |
| 700 | Pro | $379/mo | $474/mo |
| 800 | Pro | $429/mo | $536/mo |
| 900 | Pro | $479/mo | $599/mo |
| 1,000 | Pro | $529/mo | $661/mo |
| 1,250 | Pro | $579/mo | $724/mo |
| 1,500 | Pro | $629/mo | $786/mo |
| 1,750 | Pro | $679/mo | $849/mo |
| 2,000 | Pro | $729/mo | $911/mo |
| 2,250 | Pro | $779/mo | $974/mo |
| 2,500 | Pro | $829/mo | $1,036/mo |
| 3,000 | Pro | $879/mo | $1,099/mo |
| 4,000 | Pro | $979/mo | $1,224/mo |
| 5,000 | Pro | $1,079/mo | $1,349/mo |
| More than 5,000 | Business | Custom | Custom |
What counts as a tracked user
Canny's FAQ defines a tracked user as someone who has given feedback, by creating a post or by voting or commenting on one. Three details matter for your bill:
- Votes count, not just posts. A customer who upvotes a single idea becomes a tracked user.
- Feedback logged for someone counts too. Canny counts actions taken by the user, by an admin on their behalf, or by Autopilot.
- Autopilot can add users on its own. Autopilot, Canny's AI, finds feedback in customer chats, sales calls, and reviews, and Canny says users whose feedback it finds count toward your total.
Your own team doesn't count toward tracked users: managers have their own limit, and contributors are unlimited. For sizing, Canny's rule of thumb is that 1 to 5% of a B2B SaaS company's users become tracked users, depending on how actively you collect feedback. With 20,000 users, that's 200 to 1,000 tracked users, or $129 to $529/mo on Pro billed yearly.
How the bill grows, and how to cap it
If you go over your tier and haven't set a limit, Canny upgrades you to the next tier automatically and charges a prorated amount for the rest of the billing period. That keeps the price tied to usage, but it means success with feedback raises the bill: a launch, a feedback campaign, or switching on Autopilot for a busy support inbox can move you up a tier or more.
The alternative is a monthly spend limit. Canny pauses upgrades once you hit it and notifies you, and from then on it stops tracking feedback from new users until you raise or remove the limit. Your bill holds steady, but new customers' feedback goes untracked in the meantime. Neither option is wrong; pick one on purpose before a big launch.
Yearly or monthly billing?
Yearly billing is the cheaper way to pay for Pro, in exchange for a twelve-month commitment. At 100 tracked users the gap is $240 a year ($948 billed yearly against $1,188 on monthly billing). At 1,000 tracked users it's $1,584 ($6,348 against $7,932). If you expect tracked users to climb during the year, remember that your tier can change mid-term: Canny charges a prorated amount for the rest of the period when it moves you up.
Keeping the bill predictable
- Set a spend limit before a launch or campaign, and decide in advance whether you'd rather pay more or stop tracking new users' feedback for a while.
- Choose Autopilot sources deliberately. Users whose feedback Autopilot finds count toward your total, so connecting a busy support inbox can raise your tier.
- Remember that votes and on-behalf feedback count. Every customer who votes, or whose feedback a teammate logs for them, becomes a tracked user.
Which features sit on which plan
| Feature | Free | Pro | Business |
|---|---|---|---|
| Changelog, private boards, API and webhooks | Yes | Yes | Yes |
| Feedback capture from Intercom, Zendesk, Slack, Chrome extension | Yes | Yes | Yes |
| Notifications to Slack, Microsoft Teams, Discord | Yes | Yes | Yes |
| Jira, Linear, GitHub, ClickUp, Asana, Azure DevOps | No | Yes | Yes |
| Segment and Zapier | No | Yes | Yes |
| User segmentation, custom fields, automation rules | No | Yes | Yes |
| Custom domains, translations, custom statuses, internal comments | No | Yes | Yes |
| Smart replies, comment summaries, MCP connectors | No | Yes | Yes |
| Team SSO (Okta, OIDC, Entra ID, OneLogin) | No | No | Yes |
| Custom admin roles, pay by invoice | No | No | Yes |
| HubSpot and Salesforce | No | No | Marked $ |
| Remove branding, email whitelabel, security review | No | No | Marked $ |
Canny's comparison grid marks the last two Business rows with a dollar sign rather than a checkmark, so ask about their cost when you request a quote. Every plan also gets the base features Canny lists on its pricing page, including status updates, vote-on-behalf, tags, categories, and a widget.
Plan caps worth knowing
- Free stops at 25 tracked users and 5 managers. Canny says many teams use it for months before upgrading; once customers can vote, 25 can go quickly.
- Pro stops at 5,000 tracked users and 10 managers. Need more of either and the next stop is Business.
- CRM data is a Business feature. Canny's features page lists sorting by MRR impact, but the HubSpot and Salesforce integrations that sync in customer data are on Business, so budget for it if revenue context is why you want Canny.
Which plan do you actually need?
- Free works for trying Canny or for a very small product.
- Pro is where most B2B teams land, because it adds Jira, Linear, and GitHub, user segmentation, and custom domains. Budget by tracked users, not by team size.
- Business is for HubSpot or Salesforce, team SSO, custom admin roles, removing Canny branding, or more than 5,000 tracked users.
How Crumb's pricing compares
Crumb takes a different approach: one flat price per workspace. The customers who give feedback are free and unlimited, so there's no tracked-user count to watch.
| Crumb | Canny | |
|---|---|---|
| Price is based on | Plan tier only | Tracked users |
| 100, 1,000, or 5,000 customers giving feedback | $19/mo on Team at every count | $79, $529, or $1,079/mo on Pro |
| Your team | Unlimited editors and viewers | 5 or 10 managers; unlimited contributors |
| Linear, Jira, GitHub | Team, $19/mo | Pro, from $79/mo |
| HubSpot, Salesforce | Team, $19/mo | Business, custom |
| SSO | Not yet (on the roadmap) | Business |
| Self-host for free | Yes, AGPL-3.0 | No |
Crumb's Team ($19/mo) and Growth ($39/mo) prices are billed annually, or $24 and $49 billed monthly, and they're launch prices. The two products don't line up feature for feature, so compare the features you'll actually use, not only the totals. See the pricing page and the full Crumb vs Canny comparison, or our roundup of the best Canny alternatives.
Frequently asked questions
How much does Canny cost?
Canny has a Free plan with 25 tracked users, a Pro plan that starts at $79/mo billed yearly for 100 tracked users, and a custom-priced Business plan for more than 5,000. On Pro, 1,000 tracked users costs $529/mo and 5,000 costs $1,079/mo, billed yearly; monthly billing costs about 25% more. Check canny.io/pricing for current figures.
What is a tracked user in Canny?
Someone who has given feedback: created a post, voted, or commented, whether they did it themselves, an admin did it on their behalf, or Canny's Autopilot AI found their feedback. Free includes 25 tracked users, Pro is priced in tiers from 100 to 5,000, and Business covers more than 5,000.
What happens if I go over my tracked-user limit?
Without a spend limit, Canny upgrades you to the next tier automatically and charges a prorated amount for the rest of the billing period. With a spend limit, Canny stops tracking feedback from new users once you reach it.
Which Canny plan includes the Linear and Jira integrations?
Per Canny's pricing page, Jira, Linear, GitHub, ClickUp, Asana, and Azure DevOps are on Pro and Business. HubSpot and Salesforce are on Business only.
How does Crumb's pricing differ?
Crumb is a flat price per workspace: free to self-host, $19/mo for Team, $39/mo for Growth, billed annually. Editors, viewers, and customers who submit feedback are unlimited on every plan, and the Team plan includes Linear, Jira, GitHub, HubSpot, and Salesforce.